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Practical guidance for startup founders on technical leadership, finance, and scaling.

Fractional CTOHiring12 min read

Fractional CTO vs Full-Time CTO: The Real Cost Analysis for UK Startups

Beyond the salary: the real cost analysis of fractional vs full-time CTO for UK startups, including hidden costs and strategic trade-offs.

Financial ModelingStartup Finance8 min read

Financial Modeling for Seed-Stage Startups: A Practical Guide

What investors actually want to see in your financial model—revenue projections, unit economics, and scenario planning that builds confidence.

Due DiligenceFundraising10 min read

What Investors Look for in Due Diligence: A Founder's Preparation Guide

What investors actually examine during due diligence, how to prepare your data room, and common pitfalls that cause deals to fall apart.

Cash ManagementStartup Finance9 min read

Extending Your Runway: A Practical Guide to Startup Cash Management

Practical strategies to extend your runway without sacrificing growth. Cash management tactics that work for seed and Series A startups.

InfrastructureDue Diligence8 min read

Infrastructure as Code for Startups: Why It Matters for Your Next Raise

Why "we click around in the AWS console" raises red flags during due diligence, and how to implement IaC without derailing product development.

KubernetesInfrastructure7 min read

Kubernetes for Startups: When It Makes Sense (And When It Doesn't)

The honest answer to "should we use Kubernetes?" Avoid premature optimisation and painful re-architecture with this stage-appropriate guide.

GitOpsDevOps7 min read

GitOps for Startups: When Automated Deployments Are Worth the Investment

When automated deployments are worth the investment. A practical guide to deciding if GitOps is right for your startup stage and team size.

AWSTerraform8 min read

AWS Infrastructure for Growing Startups: Choosing the Right Tools

Cut through the IaC noise—Terraform, CloudFormation, CDK, Pulumi. How to choose the right infrastructure tools for your stage.

Fractional CTOHiring8 min read

When Should You Hire a Fractional CTO? 7 Signs Your Startup Is Ready

Not sure if you need a fractional CTO? Here are 7 clear signs that your startup is ready for part-time technical leadership.

Due DiligenceFundraising10 min read

Startup Technical Due Diligence Checklist: What Investors Actually Look For

Preparing for investor due diligence? Here is the complete checklist of what VCs examine during technical due diligence, and how to prepare.

Fractional CTOPricing7 min read

How Much Does a Fractional CTO Cost in the UK? 2025 Pricing Guide

Complete UK pricing guide for fractional CTO services in 2025. Understand retainer costs, engagement levels, and how to budget for part-time technical leadership.

FundraisingFinance9 min read

SEIS and EIS Explained: UK Tax Benefits for Startup Investors

Complete guide to SEIS and EIS tax relief schemes for UK startup investors. Understand the benefits, eligibility, and how startups can become SEIS/EIS qualifying.

HiringTeam Building11 min read

Non-Technical Founder's Guide to Hiring Developers in 2025

How to hire developers when you are not technical yourself. Practical guide covering where to find developers, how to evaluate them, and what to pay.

FundraisingDue Diligence9 min read

Building Your First Data Room: What Investors Expect to See

Complete guide to creating a data room for fundraising. What documents to include, how to organise them, and common mistakes to avoid.

FinanceMetrics10 min read

Startup Unit Economics Explained: CAC, LTV, and the Metrics That Matter

Complete guide to unit economics for startup founders. Learn how to calculate CAC, LTV, payback period, and why these metrics matter for fundraising.

ProductMVP8 min read

MVP vs MLP: What Should Your Startup Build First?

Should you build an MVP or MLP? Understand the difference between Minimum Viable Product and Minimum Lovable Product, and when to use each approach.

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